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These Public Servants Shined With Social Media When the State was in the Dark

by Carol Buckheit on November 8, 2011

As Connecticut burrows it’s way out of the freakiest October snowstorm on record, I’m left with buckets of Halloween candy from the cancelled holiday, a renewed appreciation for those gaudy purple wool socks gifted to me by mom a few years back, and new insights into the value of social media in a crisis.  At [...]

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LIVESTRONG: A custom Facebook landing tab that inspires storytelling

by Carol Buckheit on July 25, 2011

There are  big stars in the nonprofit world who lead the way when it comes to storytelling (charity: water and Mercy Corps top my list), but LIVESTRONG has me buzzing today with this eye-catching custom Facebook landing page that gently coaxes cancer survivors to share a positive personal anecdote about their experience. I like the page [...]

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