Posts tagged as:

Awareness

Turning Heads and Changing Minds: Two Strategic YouTube Campaigns from Nonprofits

by Carol Buckheit on August 23, 2011

I’m stumped. As I hopscotch around  Connecticut training nonprofit organizations in social media strategies, I’m amazed that so few have delved into my favorite social media tool: YouTube. Granted, nearly all my clients are small to medium organizations with tiny staffs, but, hey, YouTube is the number two search engine in the world, free, and [...]

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[Part 2] More Gorgeous, Strategic Facebook Landing Pages by Nonprofits

by Carol Buckheit on April 11, 2011

A few months back, I blogged about creative, strategic ways that nonprofit organizations are using custom Facebook landing pages to advocate, grow support, publicize events, and fundraise. Why land supporters on a Facebook “welcome” page instead of driving folks directly to one’s Facebook wall? Because it’s an opportunity for immediate action and engagement. The response to my post [...]

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